Press:
I spy: On stage magazine #12
July 10th, 2008
On stage magazine #12, july 2008
photo: Emilio Casi
stylist: Elena Manferdini
Photo: Diedlastnight
The last edition of the Pitti Uomo showed tons of stuff people will wear in summer 09.
We decided to carry on comunicating our point of view not through our clothes but an installation.
Inspired by our collection we choose to build the concept of the installation around the RED APPLE.
Biancaneve is Pharmacy’s interpretation of the story of the red poisoned apple.
Didn’t your mama tell you: don’t take candy from strangers
All apples were eaten up before the trade show ended. Thanks visitors!
I spy: WAD magazine #37
June 28th, 2008
Wad Magazine #37, summer 2008
I spy: L’ Hub #02
June 23rd, 2008
L’ Hub #02, anno 02 2007/2008
Testo: Davide Alesina
Enlighten the minds. It maby sounds a bit confusing since our main concern is to make you fall in love with our clothes but this time we wanted to show you our sentimental/idealistic side. We tried to give our message of peace playing with the stereotypical ways of demonstrating and protesting. Several screens were showing at the same time different views of how constraining and destructing war games are. We achieved a strong impact on visitors. Wake up folks ‘n make love!
Photo: Meschina
Pharmacy ind. Spring Summer new ad. :)
March 7th, 2008
Photo: Sean + Emmanuelle
I spy: Sport & Street Collezioni #47
March 1st, 2008
Sport & Street Collezioni #47
I spy: WAD magazine #35
January 20th, 2008
I spy: Sport & Street Collezioni #45
January 20th, 2008
Sport & Street Collezioni #45
I spy: Vice Magazine Italy #1
January 17th, 2008
Vice Magazine Italy #1
“Giulia e Rebecca”
photo: Nicola Carignani
styling e coordinamento : Alessia Marchioro e Serena Pezzato